Fighting hunger one ‘like’ at a time
My mom always told me – it’s better to give than to receive. She’s right. But it’s even better to support something you know will make a difference.
American Family recently began its support of the National FFA Organization’s Rally to Fight Hunger. This “social cause” lives on our company’s Facebook page and requires some action from you. For every new person who “likes” the page from now through Oct. 31, our company will donate $1 toward fighting hunger in the U.S. (up to $20,000). You can monitor this progress on Facebook or our website.
In working with the dedicated people of the National FFA Organization, I learned about the widening scope of hunger. In the coming year, nearly one in five U.S. children will face the risk of hunger.
That’s too many.
We can’t eliminate hunger with money alone. But by partnering with organizations like FFA – that understand hunger and food insecurity – American Family can make a bigger impact with our donation. It will fund as many as 50,000 prepackaged meals being assembled at the FFA’s Rally to Fight Hunger, part of the organization’s national convention in Indianapolis in October.
I’d encourage you to connect with us on Facebook where we’ve been sharing some of this information, to help educate our community about the prevalence and impact of hunger. We want to help feed more hungry families, but we also want to shine a stronger light on this issue.
You can help, too. Talk with your friends and family about this important cause. Share the information from our Facebook and Twitter pages. Watch and share our YouTube video, which goes into more detail about FFA’s program. Help us reach our goal – and in the process, educate more people on the issue of hunger.
As Oprah Winfrey once said, “I think [giving is] an ongoing process. And it's not just about being able to write a check. It's being able to touch somebody's life.”
Thanks for your willingness to give and touch lives in simple ways.
Posted by on Fri, Oct 05 2012 12:04 pmTom Buchheim is a social media administrator for American Family Insurance. His passion for online communities extends to his personal blog, which covers the intersection of sports and social media. Tom chases after his two busy kids when taking a break from Twitter and Facebook.


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