Celebrating fall in the Midwest means getting outside as much as possible before the snow and cold arrive. Picking apples, choosing just the right pumpkin and visiting corn mazes are part of the celebrations.
This year, our social media team decided to create a Corny Corn Maze Survival Tips video to celebrate this great fall tradition. This is kind of out there for us: traditionally, we’re not really funny. But we decided to have some fun and with the help of the fabulous team at Treinen Farms in Lodi, Wis., we created the video with practical tips.
Take a look, and let me know what you think!
It was July when we started working on this video, right in the middle of the devastating drought. Looking ahead to the harvest and reading about the impact it would have on grocery prices, we started thinking about the issue of hunger.
We decided we wanted to do something, and fortunately were able to expand on an existing partnership with the National FFA Organization and support their Rally to Fight Hunger. We could have just given them money, but decided to take this on as a social cause, using our Facebook community to help raise the money and spread the word about the impact hunger has on American families.
The support has been impressive. Our customers and other Facebook fans have left many positive comments thanking us for our support, and to them I say “thank YOU!”
They’ve put the social in this social cause, helping us to spread the word about the FFA’s great work.
Celebrating with a little bit of humor, addressing a serious national issue and watching people rally around a common cause. It’s been a good few weeks.
I like to garden, put vegetable plants and seeds in the ground and see what happens. I like to tend the plants, watch them grow, flower and start to fruit. I wait impatiently for a tomato to turn just the right shade of red before picking it.
So it comes as no surprise that I jumped at the opportunity to ask for one of the 56 10x10-foot plots in American Family's new community garden on the company’s National Headquarters grounds.
What did surprise me is what happened next.
I talk about the garden with anyone who has five minutes to listen. I explain how proud I am what we've built in just two years. I describe how the community garden is much bigger than a 10x10-foot plot. I show off photos of the garden, gardeners and the produce we harvest. I talk about the 377 pounds of fresh produce we donated to food pantries in the Madison, Wis., area this year.
We call it a "community garden" for a reason. Our community garden has 118 plots, but many more people are involved. I've seen husband-wife teams, entire families and small groups of coworkers work garden plots together.
I'm always meeting new people in the garden. We share seeds, gardening tips and recipes. Together, we celebrate that great big onion (a one-pound onion) and mourn together the loss of a plant or an entire patch of sweet corn (darn raccoons!). And I've met children who wouldn't touch a green bean but after growing them, can't get enough.
My involvement with the community garden is an incredibly engaging and educational process. Not only do I go to work each day, I visit my plot before or after work. I joined the garden committee. Then I volunteered to be a garden monitor. Now in our second year, I volunteered to co-chair the garden's leadership team.
The community garden is also part of American Family's overall sustainability efforts. The garden sits on previously unused land, making it productive. In addition to 118 individual plots, we planted six fruit trees that will eventually be harvested by community members. And being right here on the company's national headquarters campus, people don't have to drive far or out of their way to get to it because most of us tend our gardens before or after work.
The garden has also sparked my interest in writing about it, so I started a personal blog about urban gardening, where I encourage people to comment, share their perspectives and have gardening fun.
Josh Feyen is a social media specialist at American Family Insurance, where he also grows vegetables in a community garden plot. Josh writes about his gardening adventures in The Urbane Farmer blog.
This month, we introduced this public blog on our website called Dream Protectors, the American Family Insurance blog.
It’s a new place for us to share our American Family stories. In creating this blog, we were motivated by an internal blog we have, where employees and agents share their experiences and inspiration. Why not share the stories about how we take care of customers or ways we are involved in our communities with the world, too?
These posts will be an opportunity for you to get to know us better. From taking care of customers during a big storm (like after the Joplin tornado in 2011) to agents going the extra mile to help a customer cut down a tree, to our focus on sustainability and our support of community agriculture, it all paints a rich picture of who we are as a company, and what we stand for.
If you have any thoughts or ideas about our blog, I’d love to hear from you. Please drop me an email at email@example.com
I always smile when I’m referred to as a long-tenured employee. In fact, I’m the fourth longest-tenured employee at American Family Insurance right now.
Yes, 45 years is a long time to work at the same place, but I’ve loved every minute of it. And, that’s why I’ve stayed so long. I love my job, or my many jobs as you will see.
My actual start date with American Family was Dec. 12, 1967. I started on my daughter’s first birthday. However, right out of high school in 1965 I worked for American Family for six months. Then I left, went to the Wisconsin Department of Revenue to learn keypunch, and returned two years later.
As I write this blog, I’m wondering how many of you have any idea what the function of a keypunch operator was and how that responsibility fit into the evolution of computer technology. In short, my job was to enter specific data on a card by punching holes in it. Then, the cards were fed into an early, huge, noisy computer that knew how to read the data by the missing slots on the card.
In 1967, we only had one American Family building in Madison, Wis., at 3099 E. Washington Ave. I started in the Northwest Keypunch unit, and then a year later I moved to facilities in Office Administration. I remained an employee of the Office Administration Division for the next 44 years. Not many employees who have been with our company for 40 years or more completed all those years in the same division.
The records and fixed assets were always my first responsibility and I continued keypunching until CRTs – our first computers – were purchased.
I’ve had many responsibilities, however, especially during my early years. I thought you might find a few of them interesting. Remember, when I started doing them, personal computers or calculators did not exist. The term Information Services did not exist either – we manually completed every task.
- I was the first and only archives clerk – I collected historical documents and memorabilia.
- Maintained every safety film.
- Worked in a male-dominated division. At that time, every employee was a man, except in support functions.
- I updated the company phone book several times a year – until it was put online.
- I processed all purchase orders and invoices for fixed assets.
- I did physical inventories of furniture and equipment.
- I ordered all telephones for the Madison complex until 1980.
- I designed the records centers at Cottage Court and National Headquarters.
- In 1987, I became records retention supervisor, and in 2002, I was promoted to records retention manager.
I’m going to officially retire at the end of this year, but my last day of work will be this month. American Family is special to me because of all the different jobs I have been involved in. There was always something new to learn, to embrace, and to challenge me. The technology changes in 45 years have been amazing. The move from paper records to electronic records was the biggest change to impact me.
One of my favorite people at American Family was Buzz Buchanan. He was my boss and so encouraging. He was a big believer in education and urged me to work for a two-year associate degree from Madison Area Technical College. American Family gave me the time to pursue education and supported my efforts financially.
I have great company memories. Like many, my favorite memories include the bowling sweeper, treat days – where treats ran from one end of the room to the other – and divisional outings. I loved the Christmas parties and birthday and anniversary celebrations.
I plan to keep learning after retirement. I love to read and keeping active and social is a big part of my personality. So, as American Family celebrates 85 great years, I will begin my new life with nothing but gratitude in my heart for my many years here. Happy birthday, American Family! I will miss you, and all the wonderful people. I will keep my eye on what new endeavors you are up to next.
Pat Peirce is a records retention manager for American Family Insurance.
My mom always told me – it’s better to give than to receive. She’s right. But it’s even better to support something you know will make a difference.
American Family recently began its support of the National FFA Organization’s Rally to Fight Hunger. This “social cause” lives on our company’s Facebook page and requires some action from you. For every new person who “likes” the page from now through Oct. 31, our company will donate $1 toward fighting hunger in the U.S. (up to $20,000). You can monitor this progress on Facebook or our website.
In working with the dedicated people of the National FFA Organization, I learned about the widening scope of hunger. In the coming year, nearly one in five U.S. children will face the risk of hunger.
That’s too many.
We can’t eliminate hunger with money alone. But by partnering with organizations like FFA – that understand hunger and food insecurity – American Family can make a bigger impact with our donation. It will fund as many as 50,000 prepackaged meals being assembled at the FFA’s Rally to Fight Hunger, part of the organization’s national convention in Indianapolis in October.
I’d encourage you to connect with us on Facebook where we’ve been sharing some of this information, to help educate our community about the prevalence and impact of hunger. We want to help feed more hungry families, but we also want to shine a stronger light on this issue.
You can help, too. Talk with your friends and family about this important cause. Share the information from our Facebook and Twitter pages. Watch and share our YouTube video, which goes into more detail about FFA’s program. Help us reach our goal – and in the process, educate more people on the issue of hunger.
As Oprah Winfrey once said, “I think [giving is] an ongoing process. And it's not just about being able to write a check. It's being able to touch somebody's life.”
Thanks for your willingness to give and touch lives in simple ways.